General Communication Standards
The School maintains a unified, accurate, and professional public presence across all communication platforms.
All marketing materials, digital communications, branding elements, and public messaging must:
- Reflect the mission and values of the School
- Comply with state voucher rules
- Protect student privacy
- Uphold factual accuracy
- Maintain consistent branding
- Support enrollment, retention, and public trust
This section governs all school communications, including:
- Website
- Social media
- Digital marketing
- Printed materials
- Email newsletters
- Press releases
- Community engagement efforts
- Recruiting and enrollment materials
Internal Communication Standards
Staff must:
- Maintain professionalism
- Use approved platforms (email, LMS, Slack/MS Teams)
- Avoid discussing confidential information publicly
- Respond promptly to administrative directives
CrossDepartment Communication
Departments must communicate in a timely and transparent manner.
Examples:
- Student Support → Teachers
- Technology → Teachers & Families
- Enrollment → Administration
- Hybrid Center → Virtual Instruction
Failure to communicate may result in operational issues and corrective measures.
Internal Meetings
Meetings must:
- Have clear agendas
- Begin and end on time
- Include minutes or action items
- Be accessible virtually